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Salesforce AP-214 Exam Syllabus Topics:

Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:

1. To what types of objects can you do a quick send in distributed marketing, Select multiple

A) Lead
B) Contact.
C) Person account, (opportunities, Quick send message records)

2. Which three features are supported in MC Advertising Studio?

A) Tiktok user matching
B) Myspace user matching
C) LinkedIn company matching
D) Facebook advanced match
E) Linkedin user matching

3. How does Interaction Studio unify anonymous and known identities?

A) Interaction Studio uses third party software to match anonymous and known identities
B) Interaction Studio monitors identifying information, then uses deterministic matching to determine if two or more profiles represent the same identity.
C) Interaction Studio synchronizes anonymous and known profiles once a day based on online traffic and data from offline sources
D) Interaction Studio uses probabilistic matching to determine if two or more profiles represent the same identity

4. What is prerequisite for email/web recommendations: select 2

A) catalog
B) collect tracking code

5. What three reasons explain why an SMS message may fail to reach a mobile device?

A) The mobile device has a low battery.
B) The number used to send the SMS was a landline
C) The user is out of range of cellular networks
D) The user is currently on a call.
E) The mobile device is powered off

Solutions: